Nick @ Nortlander needed a new banner ad design and created a contest on 99designs.
A winner was selected from 162 designs submitted by 24 freelance designers.
We sell ski holidays to France, Austria and Italy (Europe). Our target customers are 24-60 years old, active, healthy, have a family, are fairly wealthy and generally enjoy life.
We need a set Google Display Ads for the coming ski season.
Primary objective is to attract our target customers and encourage them to click on the banner so they come to our website (http://www.nortlander.co.uk/).
Banner: 468 x 60
Square: 250 x 250
Small Square: 200 x 200
Leaderboard: 728 x 90
Medium Rectangle: 300 x 250
Large Rectangle: 336 x 280
Skyscraper: 120 x 600
Wide Skyscraper: 160 x 600
Going skiing this Winter?
Chances are your perfect holiday is somewhere in here
Call to action:
Reveal our deals
Ads must use the Nortlander logo (attached in black & white versions).
Ad copy must be similar or identical to the ad copy listed above but happy to hear your ideas too.
For images feel free to use anything in our Instagram stream (http://instagram.com/nortlander).
At this stage the customer is looking to be inspired from your banner and to get a feeling we're a trustworthy company.
On trust you could use our Trustpilot rating or any imagery on here that shows past customers enjoy travelling with us (https://www.trustpilot.dk/review/ww…tlander.dk)
These ads target an active person 24-60 years old, who loves the outdoors, is active, healthy, has a family or a group of friends, has enough money to afford two holidays a year, likes being looked after and generally enjoys life.
We saved a spot for your banner ad contest.